Haggar Clothing Co. faced challenges with an outdated email design process that slowed down content updates, including seasonal promotions and new visuals, limiting engagement in their competitive market.

A strategic redesign introduced flexible email templates, from detailed wireframes to tested designs, enabling easy content adaptation. This approach aimed at both visual appeal and functional compatibility across devices.

The new templates dramatically improved Haggar’s email campaigns, allowing quick updates with seasonal themes and multimedia, enhancing user engagement and streamlining marketing efforts for greater efficiency.